A guide to the best email marketing tools - Comparison between GetResponse and Sendinblue

 

 

Introduction:

Email is the easiest way to communicate with people residing all over the world. Almost half of the population of the world uses email as a communication tool to reach people globally.

That roughly comes to about 3.9 billion in numbers. So without any further explanation, it is clear that email marketing is a powerful tool to reach your audience if you are an email marketer.

It is easy to promote your products and affiliate products to your mailing list and we are comparing both Get Response and Sendinblue email marketing tools.

Digital marketing revolves around email marketing and these two email marketing services make life easier for digital marketers.

Both have salient features other than just email marketing. Read this comparative study of these email marketing services and decide which one suits you better for your business.

Major differences between these two email marketing

At the outset, they are on the same plane. Though there are major differences between them

S.No.	GetResponse	Sendinblue
1	Premier webinar service	Additional SendinBlue messaging service( SMS Marketing) helps during a marketing
2	Sales Funnel and Autoresponder	Transaction Emailing Tool (SMTP service)
3	Pay monthly without fail	Flexible Pay as you use
4	30-day Free Trial	Unlimited Free Package
5	Launched its service in 1998	Launched its service in 2012

 

Both these services are non-expensive but give a more complete box up and the necessary ingredients you need.

SendinBlue is just not a basic marketing tool but offers services like CRM, Landing Pages, SMS Marketing, and Social Media Advertisements in addition to email marketing.

GetResponse is bundled with Landing Pages, CRM, Sales Funnels, Webinars, email marketing, and many more features.

Till this point, both GetResponse and SendinBlue look more or less the same but which one counts more.

Common Features of SendinBlue and GetResponse

Email Marketing, Autoresponders, Email templates, Facebook Ads and both have no cold mailing features.

Special Features of GetResponse not available with Sendinblue

30 days free Trial, Sales Funnel and Webinar

Special Features of Sendinblue are not available with GetResponse

Free Access with Unlimited Plan that includes 300 Emails per day with unlimited contacts, SMS Marketing, Website Chat, CRM, SMTP service. Pay per email.

In the case of Sendinblue, it has a lot of features at a cheaper price than other email service providers including GetResponse also, makes them stand out from the crowd though it was established only in 2012 growing rapidly with 1,75,000 users from 160 countries and is preferred email marketing service provider offering the scalable and very wide range of email automation and marketing.

It serves 100million emails every 24 hours.

On the Other hand, GetResponse was established way back in 1998 and backed by 24 years of experience in this business.

Get Response has easy to navigate user interface for setting up emails, online surveys, autoresponders, and creating lists and newsletters.

It’s tag line is “world’s easiest email marketing software to use”

GetResponse bundles features like online marketing includes email marketing, sales funnels, webinar hosting, CRM, and landing pages.

GetResponse has a user base of 350,000 plus covering 182 countries across the globe and it is growing every day.

Over 764,556,063 emails are delivered weekly

Over 1,000,000 leads generated monthly

Sendinblue

Overall Sendinblue can overshadow GetResponse with a free package where users can send 300 emails per day in the Free plan and if it exceeds 300 emails then they have to opt for paid packages to use the application.

One more advantage is Sendinblue has a segmentation tool that allows setting up subscribers list using customized signup forms which is a handy innovative tool. Any new user can personalize his tool according to his or her preferences by simply disabling functions you do not require and add ones you use often in the navigation bar.

Plug-ins from Third-parties like e-commerce or CRM marketing tools are allowed to add to your navigation bar.

GetResponse

You are allowed to use all available tools in the trial period and the user-friendly interface and easy to navigate between tabs. In custom mode, the tools are easy to use and users get used to the tool in no time.

After 30 days of the free trial period, you need to choose between Basic, Plus, Professional, and Max. The basic plan is $15 per month for a list size of 1000 and increases with list size and it applies to all other plans.

Importing contacts and building campaigns are quite easy in GetResponse and if you are accustomed to using automation tools it is really simple.

Email Marketing Campaigns

The talking point of Sendinblue is their email marketing a tool that increases personalization options, email engagement, the efficiency of campaigns and accuracy.

If you have a big list size you can Sendinblue a customized template and customize the same according to your needs. It will take care of editing each one for you and send emails to your subscribers where the client receives emails that are interactive in nature and no need to edit again and again. Sendinblue has a feature to schedule the timing of emails to your recipients.

You can customize everything with accurate inputs from order validation, payment validation, Invoices, receipts, shipping updates, completion of orders, and finally refunding in Sendinblue and it will take care of everything.

GetResponse does have a user-interactive interface though it suits users with some experience in email marketing.

Once you are accustomed to GetResponse you have tools like welcome emails, transaction emails, abandoned cart emails, and email newsletters to assist you in your business. You can choose between dynamic tools or A/B testing.

Design and Templates

Sendinblue provides an email editor for creating custom emails using drag and drop editing. You can choose to add and align the nips to suit to your business email needs. There are plenty of built-in templates more than 70 of them for personalized emails and you can create your own professional mail to your liking by drag and drop method. You can change the size of media files you are uploading with no time.

GetResponse has more choices in selecting templates with different colors and layouts. You can choose from more than 500 built-in templates. This way your email will have a unique appearance and keep your subscribers engaged.

Unlike Sendinblue, GetResponse has unlimited editing options where you can change the layout add more buttons, change font size, and color of your message. You can edit HTML and incorporate advanced setting options. You can utilize spam checkers to check spam and use A/B testing to find out the performance of emails and customizations.

Automation

You can group contacts using an advanced segmentation tool in Sendinblue and automation workflow of emails managed by an automated editor.

Both beginners and experienced users can handle everything smoothly. You just easily choose the right one for your requirements with necessary changes as Sendinblue has eight built-in workflow templates.

To create larger sequences of actions in the workflow it is necessary for someone with some basic programming knowledge like the use of ‘if’, ‘then’ and ‘else’ functions to create an extensive workflow.

Sendinblue has a drag and drop and A/B testing automation tools also

GetResponse has a drag-and-drop editing feature in automation compared to Sendinblue.

You can create extensive workflows with actions, conditions, and filters. Actions are automation work that must be executed by the system. Conditions are certain circumstances that trigger automation and filters used to group the contacts or block them out.

You can assign automation for page visits, engagement messages, messages, page visits, etc.

GetResponse outdo Sendinblue in the automation area

Price Range

Sendinblue

Free plan – Free of Cost

You can send 300 emails per day with unlimited contacts

Lite Plan - $25 per month for annual subscription $22.50 per month

In addition to the features of the free plan, you can send unlimited email per day but less than 40000 emails per month.

Premium Plan - $65 per month and for an annual subscription it costs $59.40 per month.

This plan includes multi-user access, marketing option, landing pages chat option, Facebook ads along with features of the essential plan.

Enterprise Plan – Customized according to the requirement of users

In addition to premium features, you can get priority support and dedicated manager to sort out issues.

GetResponse

Basic Plan - $15 per month up to $450 per month for the list size of 1000 to 100,000 respectively (including different price structures for 2500, 5000, 10000, 25,000 and 50,000 contacts)

Offering selling products online, Face book ads, unlimited lead funnels, one sales funnel, landing pages, autoresponders, unlimited automation templates and email marketing.

Plus Plan - $49 per month to $499 per month for the list size of 1000 to 100,000 respectively(including different price structures for 2500,5000,10000,25,000 and 50,000 contacts)

You get five sales funnels, contact scoring and tagging, three users and five webinar funnels, webinars of 100 attendees, CRM, five Built-in workflows, automation along with features of the basic plan

Professional Plan - $99 monthly subscription up to $580 per month for list size of 1000 to 100,000 respectively (including different price structures for 2500,5000,10000,25,000 and 50,000 contacts)

In this plan, you get unlimited webinar funnels, five work together with users, unlimited sales funnels, unlimited automation builders, webinars with a maximum of 300 attendees along with features of the Plus plan.

Max Plan – Custom pricing

This plan consists of webinars with a maximum of 500 attendees, email campaign consulting, accounts manager, paid transactional emails, deliverability consulting, with personal IP address along with professional plan features.

Certification Program

This program is all about digital marketing in the video format and you can learn by watching videos and after finishing the program you have to appear for a test and if you pass you will be awarded a certified digital marketer certificate.

Concluding Part

You are now familiar with these email marketing tools and as far as I am concerned I would prefer Sendinblue if I am a beginner or start-up business or medium-sized business with its easy user interface. Mainly Sendinblue only asks to pay per emails and not per contact list.

Recipients of emails from Sendinblue service would see email transaction more engaging.

GetResponse in comparison to Sendinblue is more suitable for users who are experienced with e-commerce and they need more advanced features concerning workflow and automation

For users who are looking to build sales funnels and advanced automation tools

Visit the following link to start GetResponse for 30 days free trial! No credit card required